Discover how Best Buy, along with other retailers like Apple, Adidas, Disney and Moosejaw Mountaineering are radically shaping the future landscape by leveraging what I call Tornado Effects to re-define the customer journey inside the the marketing funnel and to ensure today’s empowered consumer, is tomorrow’s empowered shopper.
Archive for September, 2010
The Tornado Effect in Retail, Leveraging Constant Innovation for Growth
Posted: September 28, 2010 in Business change, Retail innovationTags: Adidas, Apple, Best Buy, Experience retail, Moosejaw, Optimus, Retail innovation, Tornado Effect
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