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Archive for the ‘Transparency’ Category

Using competitor pricing on brand sites increases sales and trust

Posted in Transparency, Uncategorized, tagged , , , , , on October 2, 2009 | Leave a Comment »

This past year, I have been recommending to my clients that they should include a price comparison service, using a trusted third party provider, on their own website. Research has finally emerged that backs up the argument. he new survey by e-tailing group, “Comparison Shopping is a Way of Life”, shows that putting shopping comparisons on brand sites has a significant impact on visitor loyalty and trust.

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How the end of privacy could rid us of local policing

Posted in Privacy, Transparency, Uncategorized, tagged , , , , , , on May 6, 2009 | 1 Comment »

In a new twist, the complete lack of social prIvacy potentially could be a good thing. At least according to the author of We-Think, Charles Leadbeater. In his book, he proposes that we apply social participation strategies to government to foster communities that govern and police themselves, without the need of interfering politicians or police. In a kind of neighbourhood watch on steroids if you will, whole cities/populations would essentially be activated to watch over each other in a mutual peer support fashion.

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The end of privacy, part 2

Posted in Privacy, Transparency, Uncategorized, tagged , , , , , , on May 5, 2009 | 1 Comment »

I stumbled upon an interesting article from last October’s Harvard Business Review on privacy which mentioned the research of the privacy expert, Alan F. Westin. He categorised people’s approach to privacy as follows. First there are the Fundamentalist; people who believe we are already living in Orwell’s 1984 and, like most fundamentalist, are strongly lobbying [...]

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The end of privacy, part 1

Posted in Privacy, Transparency, Uncategorized, tagged , , , , , , , , on April 13, 2009 | Leave a Comment »

Imagine if you will, having the power to see what is happening anywhere in the world, and at any past or present time. And that power was shared eventually, to everyone in the world. This was the premise of the book, “The Light of Other Days” by Arthur C. Clarke and Stephen Baxter, which discusses [...]

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Leveraging the Internet as a force of business change

Posted in Business change, Transparency, Uncategorized, tagged , , , , , , , , on March 23, 2009 | Leave a Comment »

Three strategies for how business could be using the Internet as a way to rebuild what they have lost and are in danger of never getting back, consumer trust.

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